APM Digital Video Discs

Getting Results From Relationships (DVD)

by David Rogers

Price: $377.00


You don't go into a fancy steakhouse and expect to be treated like dirt...you go in and expect your waiter to be attentive and courteous and to respond quickly to any request you might have. This doesn't happen overnight, though. That restaurant has had to consistently exceed expectations in order to develop that reputation. It's the same way in our shops today!

This is just the beginning of "Getting Results From Relationships," a DVD version of our AMi approved class. The ultimate goal (the "results" that you'll get from your relationships) is truly setting your shop apart. As this happens, you'll find that your marketing is more effective, your customers and employees are more trusting and loyal, and ultimately, your shop is more profitable.

This DVD is a great training tool for helping both shop owners and their new employees alike get the most from their relationships.

Image Is Everything (DVD)

by David Rogers

Price: $197.00


Your shop's image goes hand in hand with your marketing and advertising. Even if your shop is doing everything in its power to attract the right kind of customer, if your image isn't sending all the right signals, you'll never be able to get and keep those quality customers you're spending so much money, time, and effort to attract.

It's a principle that I call "Image Is Everything," and what it means is that everything you do in your shop (everything!) gives your customer an impression of what your shop is like (even before they get to your front counter and speak with your service advisor!).

This DVD is for shop owners (and their employees) who are serious about getting their image perfected and making sure they're attracting repeat customers with their advertising budget. And when it comes to your marketing and advertising, your image can mean the difference between wasting money and gaining HUGE profits!