APM Compact Discs

Getting Results From Relationships™ (2-CD Set)

by David Rogers

Price: $199.00


You don't go into a fancy steakhouse and expect to be treated like dirt...you go in and expect your waiter to be attentive and courteous and to respond quickly to any request you might have. This doesn't happen overnight, though. That restaurant has had to consistently exceed expectations in order to develop that reputation. It's the same way in our shops today!

This is just the beginning of "Getting Results From Relationships™," a 2-CD version of our AMi approved class. The ultimate goal (the "results" that you'll get from your relationships) is truly setting your shop apart. As this happens, you'll find that your marketing is more effective, your customers and employees are more trusting and loyal, and ultimately, your shop is more profitable.

This 2-CD set is a great training tool for helping both shop owners and their new employees alike get the most from their relationships.

Image Is Everything™

by David Rogers

Price: $147.00 $99.00 Special Price!


Your shop's image goes hand in hand with your marketing and advertising. Even if your shop is doing everything in its power to attract the right kind of customer, if your image isn't sending all the right signals, you'll never be able to get and keep those quality customers you're spending so much money, time, and effort to attract.

It's a principle that I call "Image Is Everything™," and what it means is that everything you do in your shop (everything!) gives your customer an impression of what your shop is like (even before they get to your front counter and speak with your service advisor!).

This CD is for shop owners (and their employees) who are serious about getting their image perfected and making sure they're attracting repeat customers with their advertising budget. And when it comes to your marketing and advertising, your image can mean the difference between wasting money and gaining HUGE profits!

Superior Service Advising™ (3-CD Set)

by David Rogers

Price: $187.00


The success of your business, of your technicians, of your income, all come down to your service advisors! A great service advisor will keep your techs happy and the income flowing through good times and bad. A high pressure sales advisor, on the other hand, who spends his or her day selling to customers can turn off even the most loyal of customers, can ruin your image, and can waste thousands of advertising dollars through lost sales.

This 3-CD set digs into what it means to offer truly superior service to your customers. For your customers, it means that you're taking the time to teach, to listen, and to treat them as you would your own grandmother. For your business it means higher average RO's, improved relationships with your customers, and improved business for your techs, your service advisors, and yourself.

Best of all, for less money than one average ticket in your shop, you can own a tool that will increase the average of every ticket in your shop...forever!