2009 May | ShopFixer Blog

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May 2009

Archive for May, 2009

Blowing smoke at the boss or doing your job (the danger of flattery)

It's funny what I've learned now that I'm a business owner that I never would have been able to predict when I was working on the front lines and in the trenches as an entry level service writer many years ago (more...)...

Timing the advisement of an oil change… Will you WASTE the CHANCE, or add $200+ to the RO?

In a session with a client last week, something I had been trying to teach everyone for a long time suddenly became brilliantly clear to both of us...and it's going to mean a HUGE difference for his shop this year. (more...)...

“Why isn’t my advertising working?”

It's really interesting to me how time after time, repair shop owners fall for the same couple of marketing "tricks" to try and fill their bays. The truth is, if there are "tricks" to marketing your shop, they're about how you run your shop and who you're marketing to...not about...

The first three questions to ask a technician you’re thinking of hiring

Whenever I am hiring a technician, I've found that it's critical to ask a few questions before I even identify my business. It's important to make sure that "the word doesn't get out on the street" every time I need to upgrade or replace a staff member. No one wants...

Creating a little financial security in these insecure times…

Saturday, I cleaned out my car...after putting it off for over two weeks! What is it about the smallest of tasks that we just cannot drag ourselves to do? I mean, isn't it crazy that we'd let something we're putting off, sit in the back of our minds and eat away...

Making it Happen vs Letting it Happen

One of the oddest things I run into as a consultant and advisor to business owners, is the fact that so many just show up at work each morning like a security guard, and wait for the week to "happen." No wonder so many businesses are struggling! I mean there are...